Suhail Rather
Bandipora, Mar 23 (KNS): The Gurez Valley, nestled in the northern reaches of Kashmir in North Kashmir’s Bandipora district is on the cusp of a tourism renaissance with the Border Roads Organization (BRO) is nearing completion of a Herculean task: clearing the snow from the vital Bandipora-Gurez road, which promises to double the influx of tourists compared to the previous year.
The border valley, which remains cut off due to the heavy snowfall on Razdan Pass for six months, has been a significant barrier, isolating the valley and stymieing its tourism potential. However, the BRO's diligent efforts are about to change that narrative with its minimum closure.
"We have been working tirelessly since last week. Despite an avalanche, we are hopeful the roads will be opened in a week if the weather permits," said a BRO official to Kashmir News Service (KNS).
The development is a boon for the valley, known for its picturesque landscapes and pristine beauty with once a part of the ancient Silk Route, is rich in history and culture and offers a tranquil escape from the bustle of city life.
Local residents are optimistic about the economic upliftment that increased tourism can bring. "The opening of the road is like a lifeline for us. It will not only bring tourists but also prosperity to our valley," shared a local shopkeeper with KNS.
The tourism industry in Gurez is still in its infancy, with the potential to grow exponentially. Hotels and local businesses are gearing up to accommodate the expected surge of visitors, eager to explore the untouched beauty of the border valley.
"The Gurez Valley is a hidden gem. With the BRO's efforts to keep the roads open, we are looking forward to welcoming more tourists than ever before," said a local youth.
The improved accessibility is set to revive the valley's economy, which has been heavily reliant on the seasonal movement of people and goods. The local administration is also preparing to ensure that the influx of tourists does not disturb the ecological balance of the region.(KNS)