Srinagar, Sep 10 (KNS): The Travel Agents Association of Kashmir (TAAK) held its 18th Annual General Meeting (AGM) here, with stakeholders calling for responsible tourism, improved service standards and sustainable management of the region's tourism resources.

The AGM, held at Radisson Collection Hotel & Spa, Riverfront, Srinagar, was attended by members of TAAK, government officials and representatives of various tourism and trade bodies.

The meeting reviewed the activities of the association during 2025-26, including its participation in major travel trade fairs, familiarisation (FAM) trips to lesser-explored destinations, member interactions and initiatives undertaken to address issues facing the tourism sector.

In his welcome address, TAAK president Farooq A Kuthoo urged the government to expedite marketing campaigns for Kashmir and called for greater coordination and regular dialogue between the administration and tourism stakeholders.

Advisor to the Chief Minister Nasir Aslam Wani emphasised the need to improve hospitality and service standards and urged tourism stakeholders to maintain responsible and professional conduct.

Wani stressed the need to promote Kashmir tourism at all levels, develop tailor-made tourism experiences and ensure greater community participation in protecting the region's environment and tourism assets.Click Here To Follow Our WhatsApp Channel

Other speakers at the AGM highlighted the importance of sustainable tourism, preservation of waterbodies and protection of Kashmir's fragile environment, calling for responsible conduct by all stakeholders to ensure the long-term sustainability of tourism activities.

The AGM was attended by MLA Gulmarg Farooq A Shah, MLA Zadibal Tanvir Sadiq, SSP Traffic Srinagar Ajaz Ahmad Bhat, Joint Director Tourism Kashmir Wasim Raja, Chairman Hoteliers Club Mushtaq Chaya, social activist Raja Muzaffar, KCCI Secretary General Faiz Bakshi and veteran hotelier GM Dug, besides heads of various travel trade associations and other stakeholders.

Past TAAK presidents Rauf Tramboo, Peerzada Fiayaz and Ashfaq Siddiq were also present.

During the meeting, the Manzoor Siddiq Memorial Award was presented to prominent hotelier Mohammad Amin Tramboo in recognition of his contribution to the hospitality and tourism sector.

TAAK members also shared feedback and suggestions aimed at improving the overall tourism ecosystem.

The AGM concluded with a collective call for responsible tourism, improved service standards, effective destination marketing, stronger stakeholder coordination and sustainable management of Kashmir's tourism resources.(KNS)